Read the Hannah’s Hats and Harry Hannah case study and answer the following questions:
Define the three components to HH’s decision framework and narrow down four objectives.
How can HH increase sales growth?
Explain the meaning of “Framing the Decision” . What are its three components.
Explain the meaning and purpose in using objectives in the MDQ model. Discuss the specific biases and traps that must be avoided.

Explain why these objectives are the best for Hannah’s hats and Harry Hannah as the decision maker to help frame the decision process.