Gaining competitive advantage is critical for organizations. Organizations seek to gain a competitive advantage in the market in order to be more profitable than their competitors. However, competitive advantages are typically temporary unless the organization also has the human resources it needs to successfully implement the organizational strategy. You should propose and analyse effective strategies for managing human resources in the shipping industry, in order to create a sustainable competitive advantage.

Transnational management on how the Store atmospheric and consumer culture effect consumer behavior? A case study of international coffee chain in china
Choose an organization that you are familiar with and consider the following:
a. The stages of the organisation’s Value Chain.
b. From a manager’s perspective, assess the problems that maybe encountered at each of these stages in terms of staff, operations and the customer.